I've always been of the mind that if someone complains that the application process is too rigorous then it means the application process is working for what they've tried to create.
The best thing a guild can do is be as forthright as possible about what they are and what they do. If people don't read your website but then check the box that they did then that's their fault.
When I shop for any kind of guild/fc (pve/rp whatever) I am scowering their websites or whatever they have at their disposal. I'm reading about how they do things, how they operate, what different ranks mean, etc. When I finally settle on something I usually feel pretty confident that I looked around to the best of my ability and I focused on what is the best fit for me and I have no problems with a rigorous application at that point. In fact, I'm happy to fill it out.
I like seeing guild leaders put a lot of detail and care into their rules and how they structure things. It means someone gave enough of a damn to sit at their computer and think forward and prepare which means people are obviously invested in the place which translates into longevity.
The best thing a guild can do is be as forthright as possible about what they are and what they do. If people don't read your website but then check the box that they did then that's their fault.
When I shop for any kind of guild/fc (pve/rp whatever) I am scowering their websites or whatever they have at their disposal. I'm reading about how they do things, how they operate, what different ranks mean, etc. When I finally settle on something I usually feel pretty confident that I looked around to the best of my ability and I focused on what is the best fit for me and I have no problems with a rigorous application at that point. In fact, I'm happy to fill it out.
I like seeing guild leaders put a lot of detail and care into their rules and how they structure things. It means someone gave enough of a damn to sit at their computer and think forward and prepare which means people are obviously invested in the place which translates into longevity.